Oxford Dogma branding image

Oxford Dogma Brand Development and Collateral

Starting a handmade business is a sizable investment, and I’m grateful to have the skills to create the brand strategy and implement it myself! Setting the foundation I started the branding process by solidifying the Oxford Dogma purpose, values, and style keywords. Purpose For all pets to feel loved Values balance conscientiousness dependability details sincerity knowledge Style keywords subtle authentic timeless In addition, I chose a few words that represent how I want my customers to feel when they buy and use my products: smart purposeful confident Throughout the course of running my business, there are lots of occasions where…